Even though they’re often derided as outdated & old-fashioned, folksy sayings can still prove to be incredibly applicable today. Take the phrase “The cobbler’s children have no shoes.” The idea is used to describe the phenomenon where certain professionals are so busy with work for their clients that they neglect using those same professional skills to help themselves or those closest to them. IE: the web designer that hasn’t finished their website!
I’m tired of falling into that category with the cobblers of the world; over the past 5-years, I’ve spent countless hours working on projects for clients, but I’ve never really spent the time required to complete this website. Often, I’ll coach them on the importance of blogging & being active on social media; but I’ve never truly been able to do the same for myself. I don’t really feel that it’s hypocritical; it’s that I’ve never dedicated resources (time) to grow Mjatersöl beyond the occasional freelance project.
There’s no time like the present to change that though. I’ve begun to redesign this website, I’m compiling notes from past projects to write case studies, and I’m going to create more content for this blog & social media. I might not be going full-time freelancer, but I’m curious to see what I can learn from putting myself out there a little bit more.
Let me know what you think in the comments section below. I’d love to hear from other design professionals if you’ve ever neglected personal work in favor of client projects & how you’ve tried to change your practices as a result.